Let’s get real: working in a tech agency like Neo Vision really puts the whole ‘time is relative’ thing into perspective. Our day-to-day is anything but typical. Rolling with the punches is part of our routine and not meant for everyone.
Sure, working in tech has its perks – great pay, the occasional day working in pyjamas, and being right at the heart of a constantly changing industry. But let’s not sugarcoat it. This year, we’ve seen our fair share of ups and downs, with tech layoffs and AI shaking up traditional job roles, not to mention the uphill battle faced by startups. In a world currently grappling with the strains of conflict and fears of financial instability, finding the right approach to pitch our high-end digital products has become an increasingly challenging test of patience.
Speaking of being a Romanian high-end web agency taking on the global market…it’s a challenge. But our philosophy is simple: invest in our people. We’ve built a fantastic team hustling in the office trenches together. This close-knit way of working is great for team spirit, but it also opens us up to the risk of our top talents being enticed by offers from larger companies. But that’s the game we play, competing with both industry giants and smaller local agencies.
Being a premium service in a market that’s still adjusting to this idea is no easy task. It’s a bit like convincing a lifelong budget shopper to spring for a luxury item. That’s where our straightforward, ‘No Bullshit’ approach pays off – we’re all about transparency and educating our clients on the real value of what we offer. And when it comes to the global stage, where Romania is often pegged alongside countries with lower rates, we have to push even harder to showcase our value.
But despite all these challenges, here we are, eight years later, still going strong. We’ve not only sustained ourselves, but we’ve also expanded, growing our team and network of partners around the globe. This newsletter is our shout-out to all those lessons we’ve picked up from our time at Neo Vision in 2023.



